Brewing / Corporate Social Responsibility / Environment / 12 January 2015

SUSTAIN partnership – great start to 2015, as membership rises from five to 14

Nine new members have formally signed up to the BBPA-operated SUSTAIN waste packaging compliance scheme, marking a great start to 2015. The new members include Britain’s biggest brewer, Molson Coors, and, for the first time, two leading pub companies. Membership is set to rise further, says the BBPA, as all brewers count the benefits of the scheme.

Joining the SUSTAIN scheme will reduce the cost for BBPA members of buying Packaging Recovery Notes (PRNs), as well as providing comprehensive support and industry-specific expertise. Under the new scheme launched in September 2014, brewers can achieve major cost savings.

The nine new members are Molson Coors, Frederic Robinson, Harvey & Son, Joseph Holt, St Austell, JW Lees, Spirit, Enterprise Inns, and Daniel Thwaites. These join Charles Wells, Hook Norton, Black Sheep, Fuller’s and Shepherd Neame, which were the first five members of the scheme.

Brigid Simmonds, BBPA Chief Executive and a director of SUSTAIN, comments:

“This is a great start to 2015, and shows that the SUSTAIN partnership is making the business case to BBPA members as well as delivering for the environment, by reducing waste. We look forward to recruiting further new members.”

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