News

Alcohol policy / Licensing / Regulation / 15 January 2015

Sports sponsorship – BBPA comments on Andy Burnham speech

Commenting on the sports sponsorship proposals in Andy Burnham’s speech on public health today, BBPA Chief Executive Brigid Simmonds said:

“If Labour rightly wants more people to get active, why pursue policies that would undermine sports sponsorship? Around £300 million comes from alcohol sponsorship, with some £50 million going directly to grassroots sport. Carried out responsibly, alcohol sponsorship benefits sport, both nationally and locally.”

Further Reading